Luxury brands are increasingly turning to traditional forms of analogue marketing, such as direct mail, to diversify from digital advertising channels, where recent privacy changes make it more difficult for brands to reach customers, new research reveals.
More
A perfect storm is on its way and the importance of customer identification will be critical moving forward.
More
It goes without saying that Covid-19 has had an irrevocable impact on every facet of society – including data. Find out more here.
More
